Opportunity seek it out. Real Estate Agents needs to be aware of opportunity. Having found in real estate the opportunity to pursue her dreams, Kim Knapp sold $6 million in inventory in her first year as a professional agendssssssssssssssssdsssssssssssssssssst, which earned her the status of top producer for her company.
However, as talented as Kim was in sales, she had to put in the effort to become the high-achieving businesswoman and leader that she is today. Using the marketing tactic known as farming and seeking for mentorship to learn the ins and outs of the business side of real estate, Kim grew to become one of the most successful realtors in her area.
Today, Kim oversees a half-billion dollar office, is a CRS instructor and speaker, is a major investor with RPAC, and is the founder of REBarCamp One Coast, one of the largest BarCamps in the nation.
[00:01 - 06:45] Introducing Our Guest Kim Knapp: How to Expand as a Real Estate Agent
Kim Knapp has over 20 years of experience in the real estate industry, is a keynote speaker and is highly respected by her peers.
Kim organizes an event called a REBar Camp, where real estate professionals with different levels of experience gather to share information and tips about the industry, self-improvement, and how to improve as agents, as well as to lobby and make contacts.
The sessions are organized according to the topics that people demand the most, which are found using digital tools.
[06:46 - 13:28] Northeast Florida's Top Real Estate Agents Share Their Tips
The latest sessions of the bar camp have taken into account the different levels of experience of attendees, with one star representing a newer agent, two stars representing an experienced agent, and three stars representing an experienced agent who has been in the business for five or fewer years.
There are also badges for first-time attendees, those who have been in the business for five years or less, and those who have been in the business for more than five years.
The REBar Camp facilitated an atmosphere designed to help participants learn and grow.
[13:28 - 20:07] Agents stick with the company she knows
Kim has been with the same brokerage for 22 years.
There have been times when he's had to make cuts to her listings, but overall she’s been happy with the company
She’s noticed that the market has changed a lot over the years, and he's gotten better at pricing his homes correctly
[20:07 - 26:47] Kim Knapp Shares Tips on How to Collaborate with Others
Tracy asks Kim what was it that triggered the change in her life that led to her becoming a successful real estate agent.
Kim explains the role that Jackie Leavenworth as played in her life, as an instructor, speaker and mentor.
[26:48 - 33:16]. How important is it for agents to find what they do best?
Agents should find what they're good at and produce as quickly as possible to really accelerate their career
It's necessary for survival to find what your personality style is and what resonates with you, and then do it with all your heart
[33:16 - 39:51] How to become the real estate agent you want to be
You can begin by becoming the mosy knowledgeable real estate agent in a specific neighborhood or area, and the one people go to when they want to buy or sell there.
This is an approach known as farming
However, before farming a neighborhood, you should be aware of your own skills and what you like and dislike doing.
[39:51 - 46:23] Real Estate Agents Need to be Authentic
Social media has helped to create a more authentic connection between agents and their clients, which has helped to build trust.
[46:23 - 52:57] Agents sometimes can get in the way of buyers and sellers
When it comes to buying or selling a home, it can be an important decision for people, and often times it's an irrational decision.
There are some initial steps that you can take to help agents build relationships with buyers and sellers, and to help them navigate through the process.
[52:57 - 59:49] How to avoid buying a house that's uninsurable
[59:50 - 01:06:22] Agents need to continue to educate themselves
It is important for agents to continue to educate themselves on various topics so that they can stay ahead of the curve and be more successful in the real estate market.
[01:06:22 - 01:16:39] Rebar Camp: A Must-Attend Event for Real Estate Professionals
Kim and her family regularly visit the "Okefenokee" area in Georgia, which they describe as "relaxed and peaceful."
They mention that success is more important than who you know or what you know, and that opportunity must be sought out.
Kim and Tracy encourage listeners to join their community at tracyhayespodcast.com, where they can learn from others and continue their pursuit of excellence.
