The Social Realtor: How to USE SOCIAL Media to Sell! #shorts #podcast
How can real estate agents harness the power of social media to skyrocket their business and close millions in their first year?
In this episode of the Real Estate Excellence podcast, Tracy Hayes sits down with Taylor Allen, a rising star in the Jacksonville real estate scene. Taylor shares her incredible journey from NFL cheerleader and marketing professional to top-producing real estate agent, closing an impressive $8 million in her first year. She reveals how she leveraged her background in public relations and marketing to accelerate her success, and the crucial role social media played in generating leads and referrals. Taylor provides valuable insights on authenticity, engaging content creation, and the importance of building relationships through platforms like Instagram and YouTube. She also discusses the significance of finding the right mentor and brokerage, and how new agents can navigate the industry to achieve their goals.
Taylor moved to Florida over 10 years ago spending much of that time working in various cities but ultimately residing in Jacksonville and calling this area, home. She is an accomplished public relations, marketing, sports, and sales professional with over 9 years of experience and is dedicated to executing the highest standard of services.
Taylor spent 4 seasons as a member of the Roar of the Jaguars acting as an Ambassador for the city of Jacksonville, actively taking part in countless community events and volunteering with many local charity organizations. Taylor has leveraged her experience within public relations and marketing to utilize innovative processes and cutting edge tools to make your Recruiting and Real Estate aspirations a reality.
[00:00:00] - [00:10:59] From NFL Cheerleader to Real Estate Rockstar
[00:11:00] - [00:23:59] Mastering Social Media for Real Estate Success
[00:24:00] - [00:35:59] Navigating the Luxury Market and Providing Exceptional Service
[00:36:00] - [00:47:59] Choosing the Right Brokerage and Mentor
[00:48:00] - [01:25:59] Taylor's $8 Million Secret and Advice for Aspiring Agents
Quotes:
- "Luxury is a service, not the price point, and that's where a lot of people get confused." - Taylor Allen
- "We have to constantly fight and work and provide that value to our clients. That's something that we take on in this industry. We work for ourselves." - Taylor Allen
Connect with Taylor:
Website: http://taylorallenrealtor.com
LinkedIn: https://www.linkedin.com/in/taylor-allen-8571b957/
Instagram: https://www.instagram.com/sellingjax/
Facebook: https://www.facebook.com/taylor.rodd
YouTube: https://www.youtube.com/@Sellingjax
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