Building trust and solid post-close relationships are vital to being booming in your business, especially in real estate. You should nurture those relationships and surround yourself with successful people to set you apart from everyone else. Today, Lisa Barton, a broker associate at Lisa Borton Team - Keller Williams Realty Atlantic Partners, shares how she became a luxury home specialist and a team builder.
Lisa grew up in Gainesville, and her background in psychology taught her the importance of developing strong relationships and earning a solid reputation through quality professional service, personal accountability and always delivering as promised. Lisa has transferred those lessons into her approach to real estate, that’s why, her team of real estate professionals has been top-producing real estate agents based out of Ponte Vedra Beach, Florida.
Let’s jump into the importance of developing strong relationships in real estate!
[00:01 - 14:33] Opening Segment
Lisa shares a little bit of her background and story
Growing up in Gainesville, Florida
Her experience working in a public school
Getting her real estate license
Why Lisa decided to build The Lisa Barton Team
Having a balance in the personal and business life
Having a high-touch team that listen to people
[14:34 - 35:19] Luxury Home Specialist and Team Builder
Lisa shares her decision of going from Berkshire to Keller Williams
An opportunity for expansion and growth
Have financial and structural freedom
The importance of being informed in the real estate industry
How Lisa Barton Team was built
How Tonya, Marsha, Sean, Brandy, Heather, and Savannah became members
Lisa’s experience having a support team that helps to look things easier
[35:20 - 58:04] A Solid Reputation Through Quality Professional Service
Lisa’s insights about agents being comfortable talking on the phone
There are other ways to get business
The role of circles of influence
Know your members and pay close attention to what’s happening
Hard work, be consistent and know your message
Lisa’s outlook on building strong and long-term relationships with customers
Lisa discloses her three keys to success
Hard work, education, and persistence
[58:05 - 1:03:50] Closing Segment
Tweetable Quotes:
“Real estate is not a sprint. There is a misconception that real estate is a quick way to make a good living and to set your schedule. [Real estate] is a marathon.” - Lisa Barton
“Real estate is an investment, but it is also a product .” - Lisa Barton
