#shorts Real estate agent safety, personal safety, rape, robbery, assault. "Gift of Fear"
When thinking about the necessary steps needed to be a successful real estate professional, most agents only think about what can bring them new leads and higher sales. Because of this, many overlook one of the most important sides of the job: safety.
[00:00 - 07:22] Don't Let Your Guard Down: Real Estate Agents Among Top 10 Highest Risk Occupations
Real estate agents are in the top 10 highest-risk occupations.
Gavin de Becker's book "The Gift of Fear" is a must-read for personal safety.
Don't judge someone by their appearance, as it can be dangerous.
[07:23 - 14:31] Teaching Agents How to Serve Consumers and Make Money While Keeping Them Safe
Tracy grew up in Muskogee, Oklahoma, and is the product of a Catholic school education
Tracy speaks nationally about safety and security-related topics
She created a designation for real estate agents to teach safety courses
The course includes basics of safety practices, screening, hosting safe open houses, and how to serve the consumer and make more mon
[14:32 - 21:08] Unlocking the Secrets of Home Safety
Anything of value needs to be out of sight when a house is open for showings
Agents should focus on the features of the property, not the content
Have a conversation with homeowners about safety and depersonalizing the house
Stalking is a big concern in the industry, so personal pictures and schedules should be removed from view
Safety is an expertise that needs to be valued, not just talked about by anyone
[21:08 - 28:05] Real Estate Agent Survives Attack Thanks to Accessible Weapon and Self-Defense Training
Tracy Hawkins created 13 safety classes to teach agents safe practices and protect the consumer
She also wrote a handbook, the only broker manager owner office safety policy handbook in the industry
Les than 250 brokerages have taken certification training
The number one safety tool is pepper spray, followed by a firearm
Tracy tells stories of agents using weapons to protect themselves from assailants
[28:05 - 34:51] Take Safety Classes to Protect Yourself from Real Estate Crime
Carrying a weapon can be necessary, but you need to be prepared to use it through consistent practice.
It’s not enough to take a self-defense lesson or two. You need to be practicing consistently to pull it off if the necessity arises.
make sure it's legal to carry any weapon you choose
muscle memory with self-defense takes practice
males don't take safety seriously due to thinking nothing will happen to them, even though real estate crimes affect men more than women
[34:51 - 41:33] Increase Your Safety as a Real Estate Agent with Forewarn: Confirm Identity, Check Criminal Convictions, and More
Safety in numbers: agents should never show a property alone and can always find an industry partner to co-host open houses
Forewarn app: industry leader for screening safety; confirms identity, checks social media
[41:33 - 48:24] Protecting Real Estate Agents: Statistics, Tips, and Tools to Stay Safe
Real estate sales is considered a high-risk, hazardous occupation by the US Department of Labor
On average, 68 people in the real estate industry are killed on the job each year
[48:24 - 54:48] Empowering Agents Through Education: What You Need to Know About Social Media Safety
No such thing as privacy on any social media
Control the information you share on social media
Be careful of what you post, and don't post personal information
[54:48 - 56:11] Connect with the Best of the Best and Take Your Skills to the Next Level - Visit TracyHayesPodcast.com!
Tracy Hawkins is giving a PDF handout to help people learn the dangers of what they're doing and increase their chances of getting a listing
She will be speaking at an e-bar camp on January 27th
"We don't operate from fear, but we operate from empowerment. Knowing how to keep ourselves safe, knowing the safe practices so that we can move forward in our businesses."
"Safety isn't sexy. Agents aren't lining up to take safety classes. Agents are lining up to take social media classes, video classes, legion classes, but no one's lining up to take safety classes." -Tracey Hawkins
“Safety is an expertise. This is something I live and breathe. I know the stories, I know the numbers. You need to have someone who lives and breathes it." -Tracey Hawkins
"Don't let your guard down because you think you're in a good part of town. As long as criminals have cars, there's no such thing as a good part of town. Criminals are everywhere." -Tracey Hawkins
Twitter: https://twitter.com/TraceySafeTLady
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YouTube: https://www.youtube.com/user/TraceySafetyLady/videos
